5 Ways To Add New Life To A Seemingly Dead Information Product
Say, your eBook doesn’t sell anymore. Its cyber shelf cycle has reached its end. Majority of the people of its focused market has already purchased a copy, and no purchases have been registered for many months.
Should such be taken to mean that your digital product has ceased being a profit generator and should be put to rest already?
Most definitely not!
Assuming that your eBook has seemingly reached the finish line of its shelf cycle, you can continue to profit from such by pursuing other courses of action and effectuating new strategies. Your information product still got some fight in it, and its just boils down to deciding on the right arena for what it can offer.
Allow me to discuss five method which you can use to monetize old information products:
1. Offer resale rights to your eBook. By offering your eBook with the added bonus in the earning opportunity of being able to sell the same, you will be tapping into a different audience - online entrepreneurs who are always on the lookout for items to sell. Also, by attaching resale rights to your product, you can sell the same for at least 4 times more than the actual selling price.
2. Offer private label rights to your digital product. PLR is much like resale rights, but, PLR comes with the power to change, convert and/or modify the product, as well as the right to attach the wielder’s name as the creator of the same. Some product creators wish to maintain the structure and integrity of their products and only offer the more restrictive resale rights. But there are a number product originators merely want to profit from their eBooks and they provide the grandest rights possible, which is PLR, to command the grandest price that can be garnered.
3. Divide your eBook and use the separated parts for various online marketing purposes. Articles? As informative content for your web pages? An e-course? As messages for your newsletter? Your fading information product can be a maginificent source for such necessities.
4. Re-brand your information product and use it as a viral marketing seed. Publish your link/s on each page and give away the information product free of charge. Watch the traffic led to your website grow at an exponential rate.
5. Convert your information product into a physical product and offer such in virtual or brick and mortar bookstores. There are countless fulfillment services on the World Wide Web that specialize on such a goal. My personal favorite is Lulu.com, for the primary reason that they don’t peg a specific quantity for their allowable minimum order.
